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Guerilla Marketing for Podcasts with Matt Lebris
In this episode of Podcasting Success Secrets, Hector Santiesteban is joined by Matt Lebris, a speaker, entrepreneur, and podcaster. Matt shares insights on monetizing podcasts by ensuring that the podcast and other offerings eventually converge. He shares a personal story of a friend who has achieved seven-figure success through his podcast and other related ventures. Matt emphasizes the importance of having a monetization system in place but acknowledges that it can be challenging. He also highlights the significance of having a clear goal for the podcast, whether it is self-expression or generating income. The conversation also touches on the importance of proximity and mentorship for personal and professional growth, as well as the potential challenges of running a podcast alongside a business without convergence.
Chapters:
- 00:00:00 - Integrating various elements and aligning revenue streams is crucial for podcasters to make money
- 00:04:21 - Matt Lebris: From Jobless to Podcast Success - Finding His Voice
- 00:06:51 - Unlocking Your Creative Potential: Boosting Productivity by Removing Pressure
- 00:08:14 - Aligning Your Podcast with Your Brand: Maximizing its Potential
- 00:12:55 - The Power of Podcasting: Receiving Messages as a Measure of Success
- 00:14:44 - Using Feedback to Fuel Creativity: Finding Inspiration in the Comments
- 00:17:43 - Homecoming: Discovering Your True Self in Personal Development and Podcasting
- 00:19:56 - Standing Out in a Sea of Podcasts: Differentiating Yourself with Three Key Elements
- 00:22:03 - Revolutionizing Podcast Marketing: Combining Old School Tactics with New Media
- 00:23:46 - Be Your Own Billboard: Creative Ways to Promote Your Podcast with T-Shirts
Links And Resources:
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